What kinds of companies are a fit?+
Founder-led technology companies and technology-enabled brands with something real already in market: a product, revenue, funding or meaningful distribution. We are most useful when something has changed and the story, product or go-to-market has stopped lining up.
Do you work with pre-revenue founders?+
Sometimes, when the company is funded and the problem is already commercially urgent. If you are still validating the idea, the Founder Check will usually tell you what to fix yourself first, and we would rather say that than sell you a sprint you do not need.
Can you work with an existing engineering or marketing team?+
Yes. Most engagements plug into a team that already exists. We take direction of the workstream we own and work in your tools, your repos and your rituals where that makes sense.
Do you build the product or only design it?+
We build. Engineering is part of the team, so design decisions reach production without a handoff to a separate vendor. Where you have engineers, we work alongside them and own the design-to-code loop.
Can you support media and communications?+
Yes. Media strategy, communications, PR thinking and content systems are part of what enters a workstream, led by Adejoke. It is planned around the commercial objective rather than run as a separate agency service.
Do you run paid advertising?+
We can lead the strategy, the creative and the measurement. Media buying and ad spend are scoped separately or handled with specialist partners rather than sold as an in-house service.
What does Embedded Studio actually mean?+
A defined amount of senior product, brand, growth, communications and build capability every month, working on one primary workstream at a time with monthly priorities and a weekly cadence. It is not an unlimited ticket queue, and the same senior people stay involved.
How quickly can we start?+
A Strategy Sprint can usually start within two weeks of the fit call. Build Engagements depend on scope and current capacity, which we will tell you plainly on the call.
Do you work outside Nigeria?+
Yes. We are built from Nigeria and work with technology companies across Africa and beyond. All prices shown are in USD, and the engagement runs the same way wherever you are.
Do you sign NDAs?+
Yes. Send yours or ask for ours before the working call if the material you want to share is sensitive.